Schrader Performance Sensors, an aftermarket brand of Sensata Technologies and OE manufacturer of tire pressure monitoring systems (TPMS), is among only a few brand names in history to celebrate a “dodransbicentennial,” a 175th anniversary.
The Schrader brand dates all the way back to 1844 when August Schrader started a shop that primarily manufactured rubber valves and fittings. Later, Schrader became well-known for the invention of the famous “Schrader valve,” the same pneumatic tire valve that can be found on most vehicles on the road today.
With the big anniversary came the design of a special celebratory logo to be used on all marketing materials throughout 2019.
